Brand Strategy
Identity Branding
MemberSpace Integration
Website Strategy
Custom Showit Website
Search Engine Optimization

The Project Scope

Ashley Shannon is a personal trainer in Metro Detroit, Redford Michigan who offers private Personal & Group Training, Ab and Glutes Live Classes and Home Workout Programs. Her goal is for clients to feel results. “Train hard, feel like Royalty.”

Visual Direction
The visual direction for ROYALFIT is modern, sleek, sexy and luxurious. We incorporated movement in the visuals because she is a personal trainer by adding videos and interactive transitions.